Waheed has extensive global experience in Marketing, Management, Brand building and Communications in numerous capacities including CMO, agency Managing Director, Worldwide Account Director, VP International, Regional SVP, and Marketing Consultant. He has managed global brands and businesses across a range of categories (FMCG, Technology, Durables, Service and Financial) for clients such as Philips, Unilever, ING, Commodore, Colgate and Toshiba.
Waheed has set up global multi-cultural and multi-discipline teams to build brands, strengthen agency networks, turn-around troubled businesses, and convert sour relationships into partnerships.
He has been based in Germany, Dubai, Pakistan, Indonesia, Singapore and The Netherlands with O&M, JWT, Y&R, DDB and Commodore.
